KELLOGG'S all bran
Never a popular topic of conversation, digestion is truly a mystery to most consumers. In this light, approaching the subject in a joyful manner is not always an easy task. However, this commercial for Kellogg’s effortlessly connects with the consumer on a personal level with a bright palette, and gently floating typography. Through uplifting testimonials, flowing animation, and a concrete guarantee, the presented challenge would be hard for any viewer to discount.